Sunday, May 12, 2013

Runners, Yeah We're Different

Runners, Yeah We're Different: "In 1999 and 2000, Adidas ran a memorable ad campaign.  In my opinion, these are some of the greatest running shoe ads ever created.  Each one touches on something private I have experienced as a runner, something that a non-runner would probably appreciate. "

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Nancy Eckerson: Run for effective and efficient fitness gains - Fosters

Nancy Eckerson: Run for effective and efficient fitness gains - Fosters: "Research in the field of exercise science is booming and numerous studies are published monthly looking at all aspects of fitness and its impact on health. As a runner, if you run for the sport and competition then it is likely that general health benefits are secondary to your primary goals, particularly since a competitive runner exercises far more than the minimum required for good health. But if fitness or health is your primary reason to run, from a concrete goal to lose a certain amount of weight or a vague need to ‘get in shape’, then a couple of recent studies might peak your interest. One looks at the benefits of running versus walking for weight loss and the other at trying to determine the exercise frequency sweet spot – how often you may need to exercise to get the maximum health benefits.
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